Learn more

Branding

overview + case studies
Made by Example

Branding is more than just a logo. It’s everything from the look of your brand, to the way it sounds, to how it feels in the real world. So we hold every aspect to the highest standard—from strategic positioning to the smallest design detail—resulting in brands that are recognised, remembered and revered.

Depth and breadth

From strategy, to verbal identity, to visual design, we craft a comprehensive toolkit for your brand, ensuring it maintains impact and cut-through anywhere and everywhere.

Designed to be distinct

We know the industries we work in as well as our craft, meaning we’re able to identify the best ways possible to stand out in the category.

Beyond the screen

In these digital-centric times, real-world touchpoints can be a difference-maker. We translate the captivating qualities of your brand to physical components like collateral, packaging, signage and environmental branding.

  • Brand Strategy & Positioning
  • Naming & Verbal Identity
  • Visual Identity & Logo Design
  • Collateral & Packaging Design
  • Signage & Environmental Branding
  • Tone of Voice & Copywriting
  • Website & Digital Presence
  • Photography & Art Direction

Branding

overview + case studies
Made by Example

Branding is more than just a logo. It’s everything from the look of your brand, to the way it sounds, to how it feels in the real world. So we hold every aspect to the highest standard—from strategic positioning to the smallest design detail—resulting in brands that are recognised, remembered and revered.

Depth and breadth

From strategy, to verbal identity, to visual design, we craft a comprehensive toolkit for your brand, ensuring it maintains impact and cut-through anywhere and everywhere.

Designed to be distinct

We know the industries we work in as well as our craft, meaning we’re able to identify the best ways possible to stand out in the category.

Beyond the screen

In these digital-centric times, real-world touchpoints can be a difference-maker. We translate the captivating qualities of your brand to physical components like collateral, packaging, signage and environmental branding.

  • Brand Strategy & Positioning
  • Naming & Verbal Identity
  • Visual Identity & Logo Design
  • Collateral & Packaging Design
  • Signage & Environmental Branding
  • Tone of Voice & Copywriting
  • Website & Digital Presence
  • Photography & Art Direction
Coming Soon
Coming Soon
( 01 )
The Epsy
We revived a 140-year icon for a whole new generation, reigniting local pride.
( 01 )
The Epsy
We revived a 140-year icon for a whole new generation, reigniting local pride.
Hospitality
Property
Strategy
Branding
Placemaking
PR
Marketing
Coming Soon
Coming Soon
( 01 )
Great Northern
We created a place-led brand system for Great Northern’s own breweries rollout nationally.
( 01 )
Great Northern
We created a place-led brand system for Great Northern’s own breweries rollout nationally.
Consumer Brands
Branding
Placemaking
Coming Soon
Coming Soon
( 01 )
Epochal Hotels
We’ve helped build Epochal Hotels from the ground up—brand, strategy, and story.
( 01 )
Epochal Hotels
We’ve helped build Epochal Hotels from the ground up—brand, strategy, and story.
Hospitality
Travel & Hotels
Placemaking
Content
Branding
PR
Strategy
Coming Soon
Coming Soon
( 01 )
Peregrin Restaurant
We created the brand, story and experience for Peregrin—a refined take on coastal dining in Merewether.
( 01 )
Peregrin Restaurant
We created the brand, story and experience for Peregrin—a refined take on coastal dining in Merewether.
Hospitality
Branding
Placemaking
PR
Social
Strategy
Coming Soon
Coming Soon
Coming Soon
Coming Soon
( 01 )
Hook Island
We’re leading the placemaking, brand, and guest experience for a new eco-luxury resort on Hook Island, in the heart of the Whitsundays.
( 01 )
Hook Island
We’re leading the placemaking, brand, and guest experience for a new eco-luxury resort on Hook Island, in the heart of the Whitsundays.
Property
Travel & Hotels
Strategy
Placemaking
PR
Branding
Coming Soon
Coming Soon
( 01 )
Merewether Beach Hotel
We led the transformation of Merewether, honouring its decades of sun, salt, surf and community spirit.
( 01 )
Merewether Beach Hotel
We led the transformation of Merewether, honouring its decades of sun, salt, surf and community spirit.
Property
Hospitality
Strategy
Branding
Placemaking
PR
Marketing
Coming Soon
Coming Soon
( 01 )
Harbord Hotel
We led the full revival of Harbord Hotel, grounded in surf, story and local spirit.
( 01 )
Harbord Hotel
We led the full revival of Harbord Hotel, grounded in surf, story and local spirit.
Hospitality
Property
Strategy
Branding
Placemaking
PR
Content