ACCOR 'TABLE FOR', PACIFIC
Founding creative partner to Accor's in-house F&B group. Brand, positioning and launch programme across multiple properties. A hotel world first.
ACCOR 'TABLE FOR', PACIFIC
Founding creative partner to Accor's in-house F&B group. Brand, positioning and launch programme across multiple properties. A hotel world first.
440+ F&B venues across the Pacific. Most hotel restaurants exist to feed guests, not to give anyone a genuine reason to arrive. Accor brought us in as founding creative partner to build Table For, a joint venture bringing the best minds in hospitality together, a hotel world first.
We defined what the in-house F&B group stood for, then built the brand, the positioning, and the launch programme across multiple Accor properties. Positioned hotel dining as a genuine destination experience. Venues within the programme include Bar Allora and Flaminia, each with their own distinct identity created by Example.
440+ F&B venues across the Pacific. Most hotel restaurants exist to feed guests, not to give anyone a genuine reason to arrive. Accor brought us in as founding creative partner to build Table For, a joint venture bringing the best minds in hospitality together, a hotel world first.
We defined what the in-house F&B group stood for, then built the brand, the positioning, and the launch programme across multiple Accor properties. Positioned hotel dining as a genuine destination experience. Venues within the programme include Bar Allora and Flaminia, each with their own distinct identity created by Example.
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