Asia Pacific
overview + case studies
APAC Brand Strategy & PR Agency
Example is headquartered in Sydney and operates across the Asia Pacific — with active client work in Australia, New Zealand, Singapore and the broader APAC region. We are the brand strategy and PR agency for the hospitality, drinks and destination brands building across this region.
The agency built for APAC's most ambitious brands.
The Asia Pacific hospitality and lifestyle market is the most complex in the world. It is also the most valuable. The hotel groups, drinks brands and destinations that lead it don't need local market communicators. They need strategic partners who understand how brand works at a regional level and can execute with market-by-market precision.
Our APAC markets.
Australia — Our headquarters and core market. The most sophisticated hospitality market in the Southern Hemisphere. Sydney, Melbourne, Brisbane, Gold Coast, Perth. → Australia
New Zealand — Trans-Tasman brand strategy and PR for New Zealand's luxury lodges, wine producers and tourism operators. → New Zealand
Singapore — The APAC headquarters for the world's best hotel groups and drinks brands. We work with the regional marketing teams managing those mandates. → Singapore
Middle East & Gulf — We bridge APAC and the Middle East for brands operating across both regions. → Middle East
What we do across APAC.
Regional brand strategy and positioning. Multi-market PR and earned media programmes. Hospitality and hotel brand strategy for APAC's leading hotel groups. Drinks brand strategy, we hold the Patrón AMEA mandate and understand the on-trade across every APAC market. Tourism and destination brand strategy for APAC's most ambitious destinations. Market entry strategy for international brands entering APAC markets.
- Regional APAC Brand Strategy
- Multi-Market PR & Earned Media
- Hospitality & Hotel Brand Strategy
- Drinks Brand Strategy — AMEA & APAC
- Tourism & Destination Brand Strategy
- Market Entry — Australia, Singapore, NZ, ME
- Influencer & Creator Strategy
Asia Pacific
APAC Brand Strategy & PR Agency
Example is headquartered in Sydney and operates across the Asia Pacific — with active client work in Australia, New Zealand, Singapore and the broader APAC region. We are the brand strategy and PR agency for the hospitality, drinks and destination brands building across this region.
The agency built for APAC's most ambitious brands.
The Asia Pacific hospitality and lifestyle market is the most complex in the world. It is also the most valuable. The hotel groups, drinks brands and destinations that lead it don't need local market communicators. They need strategic partners who understand how brand works at a regional level and can execute with market-by-market precision.
Our APAC markets.
Australia — Our headquarters and core market. The most sophisticated hospitality market in the Southern Hemisphere. Sydney, Melbourne, Brisbane, Gold Coast, Perth. → Australia
New Zealand — Trans-Tasman brand strategy and PR for New Zealand's luxury lodges, wine producers and tourism operators. → New Zealand
Singapore — The APAC headquarters for the world's best hotel groups and drinks brands. We work with the regional marketing teams managing those mandates. → Singapore
Middle East & Gulf — We bridge APAC and the Middle East for brands operating across both regions. → Middle East
What we do across APAC.
Regional brand strategy and positioning. Multi-market PR and earned media programmes. Hospitality and hotel brand strategy for APAC's leading hotel groups. Drinks brand strategy, we hold the Patrón AMEA mandate and understand the on-trade across every APAC market. Tourism and destination brand strategy for APAC's most ambitious destinations. Market entry strategy for international brands entering APAC markets.
- Regional APAC Brand Strategy
- Multi-Market PR & Earned Media
- Hospitality & Hotel Brand Strategy
- Drinks Brand Strategy — AMEA & APAC
- Tourism & Destination Brand Strategy
- Market Entry — Australia, Singapore, NZ, ME
- Influencer & Creator Strategy
